When you think “activism,” you may not think “handmade pottery.” Thanks to the work of longtime maker JoAnn Stratakos, we’d encourage you to broaden your horizons. Best known around these parts as the creator of Elwood, our de facto mascot, JoAnn’s latest creation—the Protect the Elephants Mug—harnesses cuteness for a cause. For every mug sold, we’re donating $5 to the PAMS Foundation, an organization dedicated to conservation efforts, including the protection of elephants, in faraway Tanzania.
Why PAMS? We asked JoAnn that very question. “The MudCrew and I came about the PAMS Foundation through a social media post about Wayne Lotter,” she told us. But if “the MudCrew” is JoAnn’s nickname for her staff, then who’s Wayne? The former director and co-founder of PAMS, that’s who. Killed in the line of duty last year in Dar es Salaam, Tanzania, Wayne founded PAMS in 2009 alongside fellow conservationists Ally Namangaya and Krissie Clark. It’s believed that Wayne—who received death threats throughout his career—was murdered for his anti-poaching work.